With gratitude

This edition of the paper is hitting your door steps, apartment mailrooms, and favorite local businesses just in time for Thanksgiving Day.

 

In the spirit of the holiday, The Daniel Island News expresses heartfelt gratitude to the communities we serve and the advertisers who promote their products and services in our print and digital publications.

 

We welcome and encourage your input about the topics and news you’d like covered. We know we can’t be everywhere all the time and appreciate when community members share news tips and information that is helpful to the public.

 

We are extremely thankful for all of our advertisers — without their trust in our product, you would not be reading this or any of the other news we’ve delivered week after week for the past 18 years.

 

We are thankful for each member of our small but mighty staff of full-time, part-time, freelancers and independent contractors. This is truly a local paper, put together by local writers, editors, salespeople, designers, photographers, printers, and newspaper carriers. Their commitment to accurate reporting, great customer service, appealing design and timely delivery is apparent in the quality of each edition.  

 

SHOP LOCAL EDITION

 

Each year, The Daniel Island News publishes a Shop Local Edition during Thanksgiving week to help support and promote the local retail and service community. In this edition specifically, but also throughout the year, the paper highlights local businesses and their products while providing data and information that explains how shopping locally impacts the entire economy.

 

Lowcountry Local First, a local nonprofit organization that works within the community to urge support of local business, explained in a recent statement that many local businesses often rely on strong fourth quarter numbers in order to survive.

 

“We believe our dollars are actually votes for the kind of place we want to live in,” said Jordan Amaker, the director of marketing for Lowcountry Local First. “Every dollar we spend with a local business — be it retail, with a service provider or an experience — has the power to recirculate throughout the community, being passed along from local business to another and supporting a healthy local economy. We urge the community to think before they spend, and choose local first for gifts and holiday experiences. And in a time when the world is facing logistics backlogs and shipping delays, there’s an added incentive to go down the street and come home right away with a unique gift. Instant gratification!”

 

In this Shop Local Edition, with a special pull out section (pages 15-26), learn how shopping local positively impacts your community (page 15), get ready for Small Business Saturday (page 16), absorb some history about American small businesses (page 18), and get a grasp on the numbers that explain how important local shopping is to the overall local economy (page 24). Finally, take a deep dive into what special products and services the local retail community is offering this holiday season (pages 20-22).

 

We encourage you to shop with a purpose and with perspective this year as you patronize local businesses.

 

Finally, we ask you to remember that The Daniel Island News is also a local business that is able to provide this shop local service, election coverage, sports, features, development updates, crime, and all the other news we deliver weekly thanks to the advertising that the local business community purchases. Supporting our advertisers and other local businesses allows them to support the paper by using us to get their marketing message out. Just as mega corporations are a competitor to local businesses, so too are mega-digital conglomerates a competitor to local advertising.

 

We so appreciate our local advertising partners and encourage you to patronize them during the holidays and throughout the year.