South Carolinians say $4.71 gas is their breaking point

As gas prices creep back above $4 a gallon in many areas around the country for the first time in four years, the pressure isn’t just being felt at the pump. It’s quietly reshaping household budgets across the country.

For many Americans, there’s a tipping point: a number where filling up stops being routine and forces trade-offs. Groceries get trimmed, plans get canceled, and financial stress ticks up a notch.

To understand where that line sits, Advance America surveyed 3,002 drivers, asking a simple but telling question:

At what price per gallon would you have to start cutting back on essentials?

The answers reveal a country split not just by geography, but by tolerance — and in some cases, proximity — to financial strain.

South Carolina drivers have not hit their breaking point just yet. Residents say they would start cutting back on essentials at $4.71 per gallon, compared with a pump price of $3.86 on April 7 — leaving a 85-cent gap before that threshold is reached.

“Gas prices don’t just hit wallets — they change behavior,” said Laura McCutcheon, VP of marketing at Advance America, in the report. “What’s striking here is how little headroom many Americans feel they have left. For some, we’re not talking about a distant tipping point. We’re already right on top of it.”

What South Carolinians cut first — and how they cope

When prices rise, the first sacrifices tend to come from lifestyle spending rather than absolute necessities. But the margin is surprisingly thin.

More than 4 in 10 (41%) say they would cut back on eating out or takeout first, followed by travel and leisure (29%).

Notably, 13% would reduce grocery spending, while 3% would cut back on health care or medications — a sign that rising fuel costs can push households into uncomfortable territory.

- Dining out/takeout: 41%

- Travel/leisure: 29%

- Groceries: 13%

- Savings/investments: 6%

- Utility bills: 6%

- Healthcare/medications: 3%

Everyday adjustments — and some bigger shifts

To cope with higher gas prices, most South Carolinians look for small, practical changes before making drastic moves.

-40% say they would drive less

-19% would combine trips or plan routes more carefully

-17% would take on extra work or side income

More disruptive options — like switching to public transport (8%), carpooling (7%), or even changing jobs to reduce commuting (5%) — are far less common, suggesting limits to how flexible people are willing to be.

Five percent say they would turn to credit or loans just to cover rising costs.

The hidden cost: stress and strain

Beyond the financial impact, rising gas prices are clearly taking a psychological toll.

- 49% say they feel extremely or very stressed about fuel costs-

- Another 33% feel somewhat stressed

That’s more than eight in 10 people experiencing at least some level of financial anxiety tied directly to gas prices.

And the ripple effects extend into daily life:

- 37% say rising gas prices have forced them to rely on credit or borrowing

- 43% have canceled plans with friends or family due to fuel costs

The 5 states closest to their thresholds:

No. 1: Vermont: 17 cents
No, 2: North Dakota: 50 cents
No. 3: Hawaii: 50 cents
No. 4: Utah: 53 cents
No. 5: South Dakota: 55 cents

The 5 states with the lowest thresholds:

No. 50:  Alaska: $1.40
No. 49: Rhode Island: $1.14
No. 48: New Mexico: $1.05
No. 47: Massachusetts: $1.05
No. 46: Nevada: $1.04

Vermont drivers are closest to the edge

Vermonters reported the lowest threshold in the country, saying they would start cutting back at $4.28 per gallon. Considering prices currently hovering around $4.11, leaving just a $0.17 cushion before behavior changes kick in.

Alaska drivers feel the squeeze sooner

At the other end of the scale, Alaska drivers show far more tolerance for rising prices. Residents here say they would begin cutting essentials at $6.02 per gallon — $1.40 above prices at the time of polling ($4.62 on April 7).

To see how much other states reported they could afford before cutting back on essentials, view the infographic online.

Methodology

This survey was conducted by Advance America among 3,002 U.S. adults in 2026. It explored household spending thresholds in response to rising gas prices, including the price points at which Americans would begin cutting essential expenses, the categories most likely to be reduced first, and the emotional and behavioral impact of fuel costs on daily life.